Special Report

  • 2011 Customer Experience Impact Report:

    Getting to the Heart of the Consumer and Brand Relationship

    The 2011 Customer Experience Impact (CEI) Report explores the relationship between consumers and brands. Based on a survey* commissioned by RightNow and conducted by Harris Interactive, the report reveals facts about what consumers are looking for from a brand, how quickly they will ‘dump’ a favorite brand, and their tendency to seek retribution after a break up. (more…)






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