May 17, 2012 by rsalter
Businesses around the world are using live chat to boost online sales, reduce customer service costs and increase customer satisfaction. Now, new developments in chat technology make it possible to extend chat beyond your web site to online advertising, email marketing, press releases and even social media. Learn how you can use rich media chat to leverage social media, and transform traditional one-way marketing campaigns into interactive conversations that reach more customers.
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May 16, 2012 by rsalter
Web-based customer relationship management (CRM) software is becoming a popular option for many organizations because the upfront investment can be lower than traditional on-premise software installations. Additionally, these systems can be accessed over the web from virtually any browser, so they are easy to use from any location with broadband Internet. But with so many new vendors and products entering the market at a steady pace, it can be a daunting task to find the solution that best fits your needs. That is why we created this buyer’s guide to assist you in your understanding of the market and the products available.
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May 10, 2012 by rsalter
In today’s competitive environment, companies no longer view customer relationship management (CRM) as an optional strategy; it has become a necessity. CRMs enable organizations to manage interactions with prospects and customers on a real-time basis. Technology is leveraged with CRM to manage marketing techniques, lead flow, prospect information and customer data. Download our free whitepaper to learn how your business can leverage remote backup to reduce risk and expand IT operations. You will also receive multiple no obligation price quotes from CRM and Sales Software vendors.
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May 3, 2012 by rsalter
The CMO Study gathered insights from interviews with more than 1,700 top executives over the past 10 months. The study casts light on the challenges CMOs confront and the opportunities they envision in increasingly complex times. One of the most surprising findings is the degree of consensus around the challenges CMOs are facing and that most feel underprepared to manage them. Join us to hear how Social Business practices can help address these challenges by: delivering value to empowered customers; fostering lasting connections; capturing value and measuring results.
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April 26, 2012 by rsalter
Making sure your customers are happy sounds easy, but there are multiple layers to customer satisfaction. A good customer experience is more important than ever and, because of this, it is important for your organization to shift their views on customer value and how to provide a better customer experience. This paper presents the five most common practices that result in losing the customer and how to avoid those pitfalls. You’ll also learn how smarter customer interactions and more customer-centric measures can help you deepen and grow relationships with your most valuable customers.
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April 25, 2012 by rsalter
This white paper provides a blueprint for action for senior marketers and decision makers across the enterprise. It provides straightforward advice on how to build a more durable and profitable customer base.
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April 18, 2012 by rsalter
Customer relationship management, or CRM, tackles the way in which a company interacts with its customers, leads, and clients, and is a vitally important component for most businesses. When properly implemented, CRM software can provide a company with a variety of benefits including: increased performance and efficiency, better customer service and retention, and higher profits. But there are many CRM software products available, each with its own unique features and qualities – how do you know which one to choose? Let us match you to qualified vendors who will provide you with free, no obligation quotes so you can compare prices and services and make the best decision for your company.
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April 11, 2012 by rsalter
Customer service and support software supports the day-to-day activities of support agents whether on the phone, over the web, through e-mail, by Facebook and Twitter, or even face-to-face. It streamlines documenting, resolving, and reporting of customer issues, and it automates common support activities. Ultimately, it improves agent productivity and performance and increases customer satisfaction. To learn more about how a well-implemented CSS system can help your business, check out our free buyer’s guide or let the experts at Software Advice help you narrow down which software is right for your company.
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April 5, 2012 by rsalter
Call center software helps streamline and improve telemarketing processes – both inbound and outbound. A call center, sometimes called “contact center” can take on multiple functions such as processing requests, dealing with customer complaints and making outbound sales calls. Streamlining your call center efforts will open the door to more calls made, and hopefully result in more profit. Most call center software can save 10 to 20 seconds on one call. In one day that could result in a couple hours saved per agent. Don’t let the sticker price of call center software shock you. It may be expensive, but being able to make more calls without hiring more agents should yield a good ROI. To learn more about call center software features, benefits and prices, please consult our Call Center Software Buyer Guide.
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April 4, 2012 by rsalter
Many eBusiness leaders are beginning to consider the business benefits of live video chat. This emerging touch point offers many benefits including supporting sales, reducing abandonment, and driving satisfaction. To meaningfully augment online customer service, the objective of live video chat must align with the unique value live video engagement brings to the customer service experience including enhancing the shopping experience with visual demonstrations, offering the benefits of an in-person consultation, and developing a trusted relationship. While live video chat has many of the same best practices as text chat, it also has several unique requirements, including training, technology, and infrastructure.
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