
AIB has beefed up its Haven Mortgages unit in an effort to capture more business from brokers, who account for up to 40 per cent of the €10.5 billion home loans market.
Haven, which distributes exclusively through brokers, recently recruited 16 staff to bring its headcount to about 40. It also streamlined how it transacts with brokers.
Recruitment of a managing director is underway after the long-time incumbent, Kieran Tansey, moved to the bank’s EBS division as commercial director.
Haven introduced new products not available to AIB customers, including a rate of 2 per cent fixed for four years for those buying energy-efficient homes.
“We have invested in our digital offering for mortgage intermediaries,” Haven said. “This enhances our customer journey, which has become faster