Now that we’re close to halfway through 2021, we’re looking back at our top-five SmarterCX.com articles from this year. In case you missed these trending topics that captivated our readers, here’s another look at select tips, insights, and trends into customer experience, marketing, and technology.
Check out five of the top headlines from 2021 so far, then subscribe to the newsletter to stay up to date for the remainder of the year.
While the effects of the global pandemic have pushed almost every customer-facing business into the online world, ecommerce has assumed an even bigger role during the past year. Internet retailers have set sales records throughout 2020 as billions of buyers stayed safe at home and shopped via their laptops and mobile devices instead of visiting storefronts and malls. This article outlines three significant trends of ecommerce that will help define 2021.
Email marketing is a complicated channel that’s commonly underappreciated by outsiders—and particularly by executives. This article highlights several email marketing misunderstandings and provides useful tips to glean.
As the official equality partner of CES, The Female Quotient hosted a multi-day digital event, with sessions from this year’s agenda ranging from “Women, Want to Advance in the Workplace? Play Poker” to “Speeding Up Inclusivity: Which Initiatives are Working and Why.” This popular article covers five impactful quotes from the event.
There’s a straightforward B2B marketing definition: the marketing of products and services directly from one business to another, rather than trying to reach the broader consumer market. Use this article to help plot a successful course for your B2B sales efforts.
According to Zendesk’s Customer Experience Trends 2021 report, half of customers say that CX is more important to them now than a year ago. Check out this piece for 10 inspirational leadership quotes by women in tech to help innovate your CX even further.
What will make the top headlines for the rest of 2021? Which brands will capture the hearts and dollars of consumers in the next decade and beyond? Sign up for our monthly newsletter so you never miss a headline.
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Corie McHugh
Corie McHugh is originally from New Orleans, studied English & Theater at Florida State University, and she received her Masters in Theater Education from NYU. She has a passion for the arts and has worked in the education world for over twelve years. In her free time, she enjoys managing social media, writing, cheering on the Saints, and spending time with her two year old son.